Deficit for 2010 expected to soar due to sports coverage
Bern, Switzerland (GenevaLunch) - SSR, Swiss public broadcasting, is seeking the right to raise more funds through advertising and license fees, saying its funding situation is “critical” with a third annual deficit of CHF75 million expected for 2010. The figure was put forward Tuesday 27 April when the group published its key financial figures for 2009, showing a CHF46.7m deficit. The figure was better than the loss SSR had in 2008 of CHF79.1m, but the group needs the government’s approval to increase the level of advertising or license fees to add revenue, just as it needs the cabinet (Federal Council) to give it the right to cut back editorially, on content.
SSR owns TSR television, RSR radio, WRS English radio and the swissinfo web site for the Swiss abroad, as well as German, Italian and Romansch radio and TV stations.
The company blames the loss for a sharp drop in commercial sales in 2009, down more than 26 percent, when Swiss media in general suffered from a large decline in advertising revenue.
Swiss TV news on computer
Bern, Switzerland (GenevaLunch) – Switzerland’s federal communications office (Ofcom) director, Martin Dumermuth, told the Berner Zeitung newspaper Thursday that he plans to propose in January a change to the current license fee regulations. Owners of television sets and radios are subject to fees, but Dumermuth would like to include computer and cell phone owners. He was quick to point out that the goal is not to increase license fee revenue: the same amount would be collected, but spread among a larger group, reducing the fee for each type of equipment.
Bern, Switzerland (GenevaLunch) – SSR, the Swiss Broadcasting Company, is freezing salaries effective the end of 2009, as well as new hires, part of a series of measures to economize in the face of a growing deficit. The company announced Tuesday 23 June that the state-supported system will see its deficit grow from CHF200-790 million by 2014 without larger subsidies or revenues.
The salary freeze will allow the company to save CHF30 million a year, but it still needs to find another CHF40m a year to remain financially healthy.
