Take the Train
SBB|CFF|FFS

  GVA Airport
Geneva Airport

Ellen Wallace
Ellen Wallace
 

Today’s best headline and summary prize goes to The Guardian in the UK:
Vatican hit by gay sex scandal
Chorister sacked for allegedly procuring male prostitutes for ceremonial usher of the papal household.

Editors are always scrambling to make sure they have headlines that grab attention, especially on the Internet where the headline evolves into the whole story by the time it reaches Twitter. It’s tough to make them catchy without being obscene (that gets readers) or using celebrity names (Michale you-know-who). But the Guardian’s headline reads like a Medieval whodunnit. Here’s the rest of the story.

Posted by :: Ellen Wallace on 5 March 2010 at 9:40 | permalink
        Post Comment  
 

GenevaLunch, 5 March 2010.

Filed under: Media

Tags: , , , , , ,

You can leave a response, or trackback from your own site.

We are happy to have your comments, which are approved before they appear: please remember to be courteous and brief. We accept only comments directly related to an article. We do not accept comment spam - messages sent to more than one site. We do not publish comments if the e-mail address is not legitimate. Thank you!

Comments