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Patrick Liotard Vogt is moving from Zurich to New York. He went to school at rich kids’ school Le Rosey in Rolle, so we can probably safely assume that he spends time on roads between Zurich and Geneva. The very-rich jet-setting 25-year-old who says he is involved with some 40 companies (he’s chairman of Poken, a startup I know and like, founded by IMD graduate Stéphane Doutriaux). The Huffington Post carries a lengthy interview with him. The last line caught my eye: he likes to drive too fast. So that’s who is in one of those cars zooming past on the autoroute.
And another line: “I come from a family that is more about being successful than being rich. We always learned that if you give something you have to get something. My great grandfather was the CEO and Chairman of Nestle. He started at the bottom and worked his way up. That’s very motivating.”
I had to read that quote a couple times to make sure I had it the right way around: it’s not about philanthropy.




















